Television advertisement or television commercial in Madison is considered the most effective mass-market advertising format. Advertisement revenue provides a significant portion of the funding for many privately owned television networks. The vast majority consists of brief advertising spots, ranging in length from a few seconds to several minutes. Program-length ones, called infomercials, are used to promote a wide variety of goods, services and ideas. The effect upon the viewing public has been successful and pervasive.

Water, Water Everywhere but Not a Drop to Drink?

By:  Lee Ann Rush We’ve discussed the stranglehold that the giant food-processing conglomerates have on our domestic food supply several times, always recommending that people choose wisely by limiting processed foods, buying local (preferably organic) produce in season, and taking a shot at growing their own backyard or container gardens.  One thing we haven’t talked about is drinking water, something that..