The town of New Brockton is located in the county of Coffee. It covers a total area of 21.0 sq. km. The economic development of the city revolves around businesses related to supplies of auto parts, supplies of building materials, childcare services, floor laying and resurfacing, supplies of landscaping equipments, renting of moving supplies and trailer renting and leasing, contribute to the local economy in a positive way. Commercial spaces are utilized by breakfast restaurants, bridal shops, convenience stores, garden centers, supermarkets and service stations, enhance the financial viability of the city.