Stone Mountain has sales promotion and counseling services available. Sales promotion refers to activities that promote or encourage the sale of specific products or services. This includes contests, coupons, freebies, loss leaders, point of purchase displays, premiums, prizes, product samples, and rebates give so as to generate or increase the demand for a certain product or service. Counseling services are offered by agents to pitch the promotional activities to the prospective customer. This improves sales and by extension, profit margins.
