VerticalScope Inc. Acquires RedFlagDeals.com from Subsidiary of Yellow Pages Limited
TORONTO - VerticalScope Inc. announced that it has entered into an agreement to acquire the assets related to RedFlagDeals.com from a subsidiary of Yellow Pages Limited (TSX: Y) for a value of CAD $12 million. Closing of the transaction was expected to occur on August 22, 2018.
"We're excited to add a flagship Canadian property like RedFlagDeals.com to VerticalScope's growing portfolio of commerce-focused websites and communities," said Rob Laidlaw, Founder and CEO of VerticalScope. "RedFlagDeals.com loyal members, high consumer engagement and its proximity to commerce make it a natural and complementary addition to our portfolio of consumer resource and enthusiast sites. Alongside our recent acquisition of VarageSale.com, this transaction significantly enhances our offering for our Canadian advertisers, with VerticalScope sites reaching over 13.3 million monthly Canadian users," said Doug Clarke, Chief Operating Officer of Verticalscope.
About Verticalscope Inc.
Founded in 1999, Verticalscope Inc. is a leading online media company that owns and operates 1400 + consumer resource sites and enthusiast social communities strategically positioned across verticals with high consumer engagement, significant consumer spending and strong blue-chip advertisers.
Contact:
VerticalScope Inc.
Chris Goodridge, Chief Investment Officer
cgoodridge@verticalscope.com
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